brand spotlight // emily mccarthy

Hey, friends! Today I thought it would be fun to introduce a new series to Lonestar Southern… Brand Spotlight!

Over the past few months, I’ve come across countless new-to-me brands that I feel deserve an introduction here in this colorful corner of the internet. Something tells me you’re going to love these lines as much as I do!

I’m so thrilled to kick things off with a brand I’ve admired ever since my college days, Emily McCarthy! Let me start off by saying this… hide. your. wallets. Over the past few years, I’ve watched her business transform from monogram design to an all-encompassing, one-stop-shop for all things feminine, fun and personalized.

Whether you’re looking for a perfect wedding gift, something for a recent graduate or some entertaining pieces for your own home, you’re going to love the massive, amazing selection offered by Emily McCarthy. What’s even better is that I find all of her items to be exceptionally well-priced. I wish I could just live in her store!

Check out a few of my favorite pieces below. Unfortunately, I wasn’t able to link everything for an easy click through, so use the links underneath this collage to shop specific products!

monogrammed scarves | monogrammed to-go cups | gold bug napkin rings | ginger jar robe | monogrammed cheese board | flamingo punch bowl | monogrammed champagne glass | monogrammed note pad | personalized koozies | colorful canteens | personalized plates | pink check throw | monogrammed pillows | oyster ice bucket | pink colorful scarf | monogrammed wine glass | lemon pajamas | pink striped vacation cups

I mean… don’t you just die?! I’m wanting to order either the monogrammed scarf or the pink multicolored scarf for my honeymoon, and can’t decide which. Also, don’t you think these monogrammed to-go cups are an absolute necessity?

I’m so excited to introduce Emily McCarthy to you today. You can find her gorgeous site here, and her colorful Instagram page here!

I have a few more new-to-me brands I can’t wait to introduce y’all to soon. If you have any brands you’d love to see featured, I’m all ears!

Love from Texas,


Join in on the fun!

1 Comment

  1. Lauren said:

    Ahh Kate! These things are just the cutest! Thanks so so much for sharing – can’t wait to see your other brand spotlights:)

    Published 5.21.19 · Reply